Price for Hero MotoCorp's first Hero branded bike "Impulse" announced..
Customers could say:
"The bike appears minimalistic (stripped down), so why pay the premium?"
Hero MotoCorp has officially announced the price of the "Impulse". The Impulse happens to be the first product to bear the "Hero" (minus the Honda badge) brand name. The Impulse is essentially a Honda NXR 150 Bros, a Brazilian Honda model.
Powered by a carbureted, 150 cc, aircooled engine, the Impulse is most probably sporting the same 150 cc block that does duty on the CBZ Xtreme/Hunk, albeit with slightly different state of tune (13.2 Ps Peak Power and 13.34 Nm of peak Torque).
Price: Priced at Rs.66,800 (Ex-Showroom, Delhi), the impulse gets a price tag which is costlier than the Hero's own CBZ Xtreme (Rs. 63,725) by Rs. 3,000.
Launch Date: The Impulse will be launched very soon in a couple of days time around the Diwali celebrations.
According to me the pricing of the Impulse appears slightly overpriced for an air cooled 150 cc bike. Customers could say: "The bike appears minimalistic (stripped down), so why pay the premium, over say the CBZ Xtreme?"
Nevertheless, the Impulse is a unique "Dual Purpose" offering in the Indian market. It will be interesting to see how the Indian customer accepts the Impulse.
Hero MotoCorp Impulse: Specifications [Courtesy: BSMotoring]
Displacement: 149.2 cc
Max power: 13.20 Ps @ 7500 rpm
Max torque: 13.34 Nm @ 5000 rpm
Type: Semi double cradle
Suspension: Telescopic forks (f), gas-charged monoshock (r)
Brakes: 240 mm disc (f), 110 mm drum (r)
Tyres: 90/90 R19 (f), 110/90 R17 (r)
L/W/H (mm): 2100/820/1160
Wheelbase: 1360 mm
Kerb weight: 134 kg
Fuel tank: 11.1 litres
Hero Impulse: Photos [Courtesy: Zigwheels]
- Hero MotoCorp's new bike based on the Honda NXR 150 Bros spied [Aug 2011]
- Hero Impulse, unveilved in London [Aug 2011]
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